
Over the past decade or so, I’ve built websites for everything from scrappy tech startups to polished ecommerce brands. I’ve worked with WordPress, dabbled with Squarespace, fell in love with Shopify, and even spent more than my fair share of time experimenting with Wix.
When Wix first launched “Wix Studio” in 2023, I’ll admit I was a little skeptical. Wix has a great reputation for being user-friendly, but it’s website building tools aren’t exactly “agency grade”. Editor X – Wix’s previous attempt at creating a more advanced solution for agencies and enterprises, didn’t quite stick the landing for me either.
Wix Studio, though, promises a different story: a sleek, pro-level design tool with real CMS capabilities, responsive design, built-in development tools, marketing integrations, and even some surprisingly clever AI features. Here’s my honest take after spending serious time with it.











