By Bogdan Rancea
Podia and Stan Store are two well-known platforms designed for creators, coaches, and entrepreneurs who want to sell digital products.
While they may look similar at first, they serve very different purposes.
After testing both tools in-depth, I’ve found that Podia is ideal for creators building a full-featured storefront and brand presence.
Stan Store, on the other hand, is built for speed and simplicity — especially for influencers monetizing their audiences directly through Instagram or TikTok.
If you’re deciding between the two, this guide breaks down their pricing, product types, design capabilities, sales tools, and more — so you can make the right call for your business.
Podia vs Stan Store: Quick Verdict
Podia – Best for full digital storefronts and content-driven businesses
Stan Store – Best for social media creators looking for a fast way to sell online
Below, I’ll explain the key differences and offer side-by-side comparisons to help you decide which is better suited for your goals.
Quick Comparison: Podia vs Stan Store
This table gives you a quick overview of how the two platforms compare.
| Feature | Podia | Stan Store |
|---|---|---|
| Best For | Online courses, full stores, memberships | Mobile-first creators, social selling |
| Price | Free to 199 dollars per month | 29 to 99 dollars per month |
| Product Types | Courses, downloads, webinars, coaching, memberships | Downloads, coaching, forms |
| Checkout Experience | Multi-page checkout | Mobile-optimized one-page checkout |
| Email Marketing | Built-in | None |
| SEO Tools | Yes | No |
| Templates | Clean design options | Basic layout |
| Free Plan | Yes | No |
| Setup Time | Moderate | Very fast |
Best for Pricing: Podia
When it comes to pricing flexibility, Podia offers more options.
You can start for free with some limits, and then scale up based on the features you need. That makes it ideal for creators who want to test before committing.
Podia Pricing
| Plan | Price Per Month | Features |
|---|---|---|
| Free | 0 dollars | One product, eight percent transaction fee |
| Mover | 39 dollars | Unlimited products, no transaction fee |
| Shaker | 89 dollars | Affiliate marketing, memberships |
| Earthquaker | 199 dollars | Advanced features, priority support |
Stan Store Pricing
| Plan | Price Per Month | Features |
|---|---|---|
| Creator | 29 dollars | Core selling tools |
| Creator Pro | 99 dollars | Upsells, automations, analytics |
Stan Store does not offer a free plan. While the starting price is affordable, some advanced features are only available on the higher tier.
The Winner: Podia
Podia’s free plan and feature-rich pricing tiers make it more accessible for creators just getting started.
Best for Product Types: Podia
Podia offers a wider variety of product types. Whether you want to launch a course, host a webinar, or sell coaching packages, Podia has built-in tools for all of them.
Stan Store is optimized for fewer product formats. It works well for digital downloads and simple services, but it doesn’t support things like full courses or subscriptions.
Podia Product Options
- Online courses
- Webinars (live or recorded)
- Digital downloads
- Coaching sessions
- Memberships
- Bundles and upsells
Stan Store Product Options
- Digital downloads
- Coaching bookings
- Lead capture forms
The Winner: Podia
With support for multiple product types and monetization models, Podia gives you more flexibility to build and scale your business.
Best for Store Design: Podia
Podia offers a full storefront experience. You can build multiple pages, customize your layout, and shape a professional-looking brand presence.
Stan Store, in contrast, is limited to a single landing page that prioritizes speed and mobile usability. While clean and simple, it lacks the customization needed for more established online brands.
Podia Design Features
- Multi-page site builder
- Brand customizations (colors, fonts, logos)
- Drag-and-drop layout editing
- Embedded videos, testimonials, and FAQs
Stan Store Design Features
- One-page mobile-optimized layout
- Limited branding options
- No additional pages or long-form content
The Winner: Podia
For creators who care about user experience and branding, Podia offers much more control over how your store looks and feels.
Best for Sales Tools: Tie
Both platforms are designed to sell digital products, but their sales tools focus on different user types.
Podia includes built-in email marketing, upsells, and affiliate management.
Stan Store focuses on conversion speed, giving you a clean, mobile checkout designed for social media traffic.
Podia Sales Tools
- Upsells and product bundles
- Affiliate program management
- Integrated email sequences
- Payment plans
Stan Store Sales Tools
- One-page checkout
- Upsells (Pro plan)
- Simple booking integrations
- Form-based lead capture
The Winner: Tie
If you want deep ecommerce tools and control over the sales funnel, go with Podia. If you want the fastest way to sell from your TikTok bio, Stan Store is a solid choice.
Best for Email Marketing: Podia
Email marketing is one of Podia’s strongest features. I was able to create broadcasts, schedule drip campaigns, and segment my audience — all within the dashboard.
Stan Store doesn’t offer email tools. You can collect emails through forms, but you’ll need to integrate with a separate platform like Mailchimp or ConvertKit.
| Email Feature | Podia | Stan Store |
|---|---|---|
| Broadcasts | Yes | No |
| Drip Campaigns | Yes | No |
| Tagging & Segments | Yes | No |
| Lead Magnets | Yes | Limited |
| Email Templates | Yes | No |
The Winner: Podia
With full email tools included, Podia gives creators everything they need to manage product launches and nurture their audience.
Best for SEO and Organic Growth: Podia
Podia is the only one of the two platforms that supports SEO features and blog content.
That makes it far more valuable for creators who want to grow through organic search.
Stan Store isn’t built for SEO. You get a single static page, with no meta control, custom URLs, or blog capabilities.
| SEO Feature | Podia | Stan Store |
|---|---|---|
| Custom URLs | Yes | No |
| Meta Tags | Yes | No |
| Blog | Yes | No |
| Sitemap | Yes | No |
The Winner: Podia
If you plan to grow with content, rank on Google, or create a long-term site, Podia is the obvious choice.
Best for Ease of Use: Stan Store
When it comes to setup speed, Stan Store is the fastest platform I’ve used. It took less than fifteen minutes to go from signup to having a product live and ready to sell.
Podia is still user-friendly, but the broader feature set means the dashboard has more options to manage and learn.
| Setup Factor | Podia | Stan Store |
|---|---|---|
| Setup Time | 30 to 60 minutes | Under 15 minutes |
| Product Creation | Multi-step | One-step |
| Dashboard Simplicity | Moderate | Very simple |
| Mobile Optimization | Yes | Yes, built-in |
The Winner: Stan Store
If you want the fastest way to launch, especially from your phone, Stan Store wins on speed and simplicity.
Best for Customer Support: Podia
Both platforms offer support resources, but Podia provides more comprehensive help.
You’ll get live chat, email support, tutorials, and an in-depth help center. Higher-tier plans even come with onboarding calls.
Stan Store has a help article library, but no live chat or interactive onboarding.
| Support Option | Podia | Stan Store |
|---|---|---|
| Live Chat | Yes | No |
| Email Support | Yes | Yes |
| Help Center | Yes | Yes |
| Onboarding | Yes (higher plans) | No |
The Winner: Podia
With more support channels and better onboarding, Podia gives creators more assistance as they build and grow.
Final Verdict: Podia vs Stan Store
Both Podia and Stan Store are strong tools — but they are designed for very different types of creators.
Choose Podia if:
- You want to build a full ecommerce site
- You sell multiple product types
- You plan to use content marketing or SEO
- You need built-in email tools
- You want full control over your brand design
Choose Stan Store if:
- You sell through social platforms like Instagram or TikTok
- You want a one-page, fast-converting storefront
- You don’t need SEO or email marketing
- You want to sell digital products and book calls quickly
Final Scorecard
| Category | Winner |
|---|---|
| Pricing | Podia |
| Product Types | Podia |
| Store Design | Podia |
| Sales Features | Tie |
| Email Marketing | Podia |
| SEO Tools | Podia |
| Ease of Use | Stan Store |
| Customer Support | Podia |
Overall Winner: Podia
Podia stands out as the better choice for creators who want more than just a simple storefront. With built-in email marketing, SEO capabilities, flexible design options, and a wide range of supported product types, it’s built for long-term business growth.
While Stan Store is ideal for fast social selling, Podia offers the infrastructure to scale a digital product business from day one through to six-figure revenue and beyond.
