OhMe Foods

Updated: September 11, 2026

OHME! Foods is a Canadian snack brand selling freeze dried fruit and freeze dried yogurt crunch, plus multipacks, minis, reusable bags and gift cards. The catalogue runs to about twenty items, most single bags at $12.99, a three pack snack size at $16.49 and bundles up to $99.99. The pitch is stated as a rule rather than a claim, “Nothing on the label you need to Google”, supported by a badge strip: no sugar added, no preservatives, non-GMO, vegan certified and made in Canada. The store runs on Shopify.

Website Design

Orange against pastels. The named palette pairs a hot orange #ff4313 and a deeper #e33526 with soft grounds: beige #fff5e9, cream #ffeff1, blue #cfddff, lilac #e3e8ff, yellow #ffcd8a and light yellow #fff5bd, over near black #1a1a1a text. Sections alternate grounds, so the page scrolls as a run of pastel bands with the orange reserved for logo, buttons and calls to action.

Canopee over Switzer. Headings are set in Canopee, with Switzer Medium for body copy and subheadings and Switzer Bold for navigation. The logotype and headings read as a high contrast serif, while everything at small size stays a plain grotesque.

Set dressing in the product photography. Bags are shot in built scenes rather than on plain grounds, styled against curtains, cake stands and table settings with fruit loose beside the pack. Product pages run several of these scenes in sequence, each on a different pastel field.

Shopping Experience

Subscription is offered on the card, not the cart. Every product card carries a one time price and a Subscribe and Save price side by side, $12.99 against $11.69, with three intervals and three rates: every four weeks at 10% off, every eight weeks at 8% and every twelve weeks at 5%. Size variants and a Quick add button sit on the same card.

Nutrition panels are part of the page. Product pages place a bilingual English and French nutrition facts table next to a close up of the fruit, repeated once per item in a multipack, with certification marks alongside.

A two currency checkout. The cart drawer states free shipping over $75 across Canada and $100 across the US. Checkout is Shopify with Shop Pay, PayPal and Google Pay as express options, card payment below, estimated taxes on their own line and the total labelled in CAD.

Brand Storytelling

Facts framed as a game. A homepage block headed 2 TRUTHS AND A LIE asks the reader to spot the false freeze drying claim, then reveals it. A second block reduces the proposition to an equation, one bag of OHME! equals one pint of fruit minus the weight.

Use cases before benefits. A section titled ways to ohme! sorts the product into occasions, Netflix and Chill, Dinner Parties, Toppings, Snacking and Baking, and the homepage review quotes describe behaviour rather than taste.

Notable Features

Editorial and retail run alongside the shop. The Journal, Recipes and a Store Locator sit in the primary navigation next to Shop, and the footer adds wholesale, event sponsorships and a brand ambassador programme.

Restock notifications on every variant. Where a size is unavailable the card swaps to an inline email capture rather than hiding the option.

Yum Packs and Minis as their own categories. Multipacks and small format bags are separate menu entries, not variants buried on one product page.