Jump to a platform
1–3 of 9
Top pick #1
Shopify
For a growing online store
- Entry price
- $29/mo Basic plan, billed yearly · 3-day trial See current plans ↗
- Transaction fees
- 0% with Shopify Payments, up to 2% otherwise
- Design & templates
- 13 free themes, 200+ paid. Polished out of the box; paid themes set the ecommerce standard.
- Real stores on this platform
- Browse real Shopify stores →
- Ease of use
- Guided setup; the dashboard stays clear even with a large catalog.
- Standout
- Sells everywhere — online store, POS, social channels, marketplaces.
- Watch out for
- App subscriptions add up; key features often live in paid apps.
#2
BigCommerce
For complex catalogs and B2B
- Entry price
- $29/mo Standard plan, billed yearly See current plans ↗
- Transaction fees
- None on any plan
- Design & templates
- 12 free themes; clean but conservative — fewer standout designs than Shopify.
- Real stores on this platform
- Browse real BigCommerce stores →
- Ease of use
- More settings up front than Shopify; powerful once configured.
- Standout
- B2B features and multi-storefront without stacking apps.
- Watch out for
- Annual sales thresholds push you up a plan automatically.
#3
Payhip
For digital products and courses
- Entry price
- Free Plus $29/mo · Pro $99/mo See current plans ↗
- Transaction fees
- 5% free plan · 2% Plus · 0% Pro
- Design & templates
- One minimal storefront; most sellers embed Payhip checkout on their own site.
- Real stores on this platform
- Browse real Payhip stores →
- Ease of use
- Up and selling in an afternoon.
- Standout
- Digital downloads, courses and memberships with EU VAT handled for you.
- Watch out for
- Not built for large physical catalogs.
#4
Square Online
For selling alongside a Square POS
- Entry price
- Free Plus plan from $29/mo See current plans ↗
- Transaction fees
- 2.9% + 30¢ per card payment
- Design & templates
- One flexible theme — tidy and fast, with a low design ceiling.
- Real stores on this platform
- Not yet featured in the gallery.
- Ease of use
- The fastest zero-to-live of the nine.
- Standout
- Inventory and payments sync directly with Square POS.
- Watch out for
- Square branding on the free plan; limited customization.
#5
Wix Ecommerce
For a website with a store attached
- Entry price
- $29/mo Core plan, billed yearly See current plans ↗
- Transaction fees
- None from Wix
- Design & templates
- 900+ templates and a drag-anywhere editor — the widest design range of the hosted builders.
- Real stores on this platform
- Browse real Wix stores →
- Ease of use
- The easiest editor of the nine for a first-time builder.
- Standout
- Bookings, events, blog and products on one site.
- Watch out for
- You can't switch templates after launch without rebuilding.
#6
Squarespace
For a design-led brand
- Entry price
- $25/mo Billed yearly · 14-day trial See current plans ↗
- Transaction fees
- Varies by plan — check commerce tiers
- Design & templates
- Award-grade templates; the best-looking defaults here, within a tighter grid.
- Real stores on this platform
- Browse real Squarespace stores →
- Ease of use
- Simple until you fight the grid; commerce settings are shallow but tidy.
- Standout
- Portfolio, services and products presented beautifully together.
- Watch out for
- Lighter inventory and SEO tooling than the commerce-first platforms.
#7
Adobe Commerce
For enterprise commerce teams
- Entry price
- Custom Quote-based · Magento Open Source is free, self-hosted See current plans ↗
- Transaction fees
- None from Adobe
- Design & templates
- Fully custom builds — anything is possible with a development team.
- Real stores on this platform
- Browse real Magento stores →
- Ease of use
- A developer project, not a weekend setup.
- Standout
- Deep B2B, multi-store and global catalog capabilities.
- Watch out for
- Total cost of ownership far exceeds the license.
#8
WooCommerce
For a WordPress store
- Entry price
- Free + hosting from ~$10/mo and extensions See current plans ↗
- Transaction fees
- Set by your payment provider
- Design & templates
- Thousands of WordPress themes — total freedom, but quality rests on your theme choice.
- Real stores on this platform
- Browse real WooCommerce stores →
- Ease of use
- The steepest setup of the mainstream options; you assemble the stack.
- Standout
- You own everything — any host, any code, no platform lock-in.
- Watch out for
- Updates, security and backups are your job.
#9
Sellfy
For creators and print-on-demand
- Entry price
- $29/mo Billed yearly · 14-day trial See current plans ↗
- Transaction fees
- None from Sellfy
- Design & templates
- A handful of store styles — quick and clean, little room to customize.
- Real stores on this platform
- Not yet featured in the gallery.
- Ease of use
- A store live in minutes, aimed at audiences you already have.
- Standout
- Built-in print-on-demand merchandise.
- Watch out for
- Light SEO and integrations next to the big hosted platforms.
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More guides: Best ecommerce platforms for beginners · Best ecommerce platforms for small business · Ecommerce website templates

