The BAD Tea Co. makes extra-caffeinated teas with global flavors for adventurous coffee-alternative seekers.
The BAD Tea Co.
Archives: Websites
eCommerce Websites
NuSkool
NuSkool Snacks is a low-sugar, high-fiber snacking company that focuses on creating delicious, healthy snacks and removing unnecessary sugar from the American diet.
Chopin Vodka
Chopin Vodka is a small-batch, family-owned producer of single-ingredient, premium Polish vodkas.
Zimms Organics
Zimms Organics sells single-origin, single-varietal organic extra virgin olive oil from family farms in Northern California, split into a high-polyphenol HEAL+ line and a milder COOK line, sold as single bottles, multi-bottle cases and bundles through a Shopify store with a recurring subscription option.
Website Design
A cream ground with an olive-green voice. Pages sit on a warm off-white background, with body and heading text set in a dark olive green rather than pure black, and a terracotta orange reserved for banners and buttons.
Archivo for headings, Questrial for body. The pairing keeps headlines geometric and slightly condensed while paragraph text stays rounder and easier to read at small sizes.
Bottles against patterned grounds. Product shots place the dark glass bottles on an indigo pattern rather than plain white, then break into a lifestyle photo of a hand pouring oil into a glass.
Shopping Experience
A dense shop grid with status badges. Product cards carry a star rating, price, and a red Sale or Sold out flag where it applies, alongside bundles like the Ultimate Trifecta case shown at a stated discount.
Subscribe or buy once, chosen on the product page. Shoppers pick a recurring subscription at a stated discount or a one-time purchase before adding to cart, with a separate "Buy with shop" express button beneath the standard one.
A HEAL Details panel. Below the buy box, an expandable section states the single origin, single varietal, plot type, harvest date and polyphenol count in milligrams per kilogram for that specific bottle.
Reviews shown with customer photos. The product page displays an aggregate star score alongside photos submitted by reviewers, ahead of the written review list.
Checkout with express and subscription consent. Shop Pay and Google Pay sit above the standard delivery and card fields, and recurring orders carry an explicit statement that the card will be charged automatically until canceled, ahead of a terracotta Pay now button.
Brand Storytelling
A stated mission line. The footer reads "Empowering people to be healthier through natural, organic and quality food," tying the catalogue back to health rather than culinary use alone.
A sourcing story built on criteria. The About content describes searching for a farm that met a specific checklist: certified organic, single origin, single varietal, multiple varietals offered, and polyphenol levels above 330 milligrams per kilogram.
Health framing on the product page. HEAL+ is described as best consumed on its own rather than for cooking, with on-page text tying it to gut, brain and heart health.
Notable Features
A distinct HEAL and COOK split. The same olive oil is sold under two labels depending on polyphenol strength and intended use, rather than as one undifferentiated product line.
Package protection at checkout. An add-on line item for shipping protection appears in the cart summary alongside the subscription item.
A wider footer menu. Beyond Shop and About, the main navigation includes Blog, Affiliates, Wholesale, Contact and VIP, plus Instagram and TikTok links and a "Follow on Shop" button.
Zimms Organics Shop page example
Zimms Organics Product page example
Zimms Organics Checkout page example
Zimms Organics footer example
SAYSO
SAYSO is a smaller ready-to-drink cocktail brand. All SAYSO products are low-calorie and low-sugar and made with real ingredients.
Will Perform
Will Perform, features recovery essentials for pain relief and muscle care.
Gorgie
GORGIE, the sparkling, 0 sugar energy drink bringing benefits from green tea, natural flavors, Biotin, B Vitamins, L-Theanine & more!
Spacegoods
Space Goods makes a mushroom-based supplement powder to increase focus, creativity, and mood.
Avantera
Avantera is a US supplement brand selling a short line of nootropic and adaptogen products direct to consumers: elevate for energy and focus, unwind for sleep and stress, a kids gummy, a gummy version of elevate, an ageless formula and a combined bundle. The pitch targets people who want the effect of a stimulant without a prescription, and the site leans on ingredient dosing rather than lifestyle imagery. Built on Shopify with a Recharge subscription layer.
Website Design
Navy and burnt orange on cream. Headings and dark panels use a deep navy, calls to action a burnt orange, and the page grounds run warm off-white rather than plain white. The same two values theme the cart drawer and the subscription portal.
FormaDJR Deck with Assistant. The display face handles product names and section headings, Assistant does the body. Product names are set lower case and prefixed with a plus sign, so the brand reads as a formula rather than a title.
Claims typeset as small print. Almost every benefit line ends in an asterisk, and the footnote block at the foot of the page runs to several paragraphs of FDA and medical disclaimer. The asterisk is a visible part of the type system.
Shopping Experience
Six products, one carousel. The catalogue is small enough that the homepage lists it in full, as a slider where each card gives the name, a two-word category line such as energy + focus, and one sentence of description.
Subscription framed as the default. The buy box leads with the subscription price against the one-time price and a percentage-off flag, described as a 28-day supply delivered every four weeks, with pause or cancel at any point. A one-time purchase is available but presented second.
Product pages run very long. The elevate page moves through a dosing argument, five numbered benefits, a how-it-works section, a results timeline, an ingredient breakdown with milligram figures and a FAQ, with review pull-quotes cut in between blocks.
Promotion applied sitewide. A seasonal discount code sits in the announcement bar, on the cart drawer and in the buy box, with a footnote restricting it to new customers.
Brand Storytelling
Underdosing is the enemy. The core argument is stated directly: “Underdosing is the number one reason a supplement quietly does nothing.” Full clinical doses, no proprietary blends and a published label are repeated on every product page.
Reviews carry the proof. Named customer quotes with cities appear under the hero, a five-star wall sits mid-page, and a third-party rating widget runs in the header. A disclosure states that not all reviews are displayed.
Notable Features
A ten-badge attribute row. Made in the USA with globally sourced ingredients, clinically tested, vegan, soy free, dairy free, low sugar, nut free, non-GMO, gluten free and safe for daily use, all in one strip.
Bundling built into the range. A dedicated block sells elevate and unwind together on a day-and-night argument rather than on price alone.
A guarantee with its limits written out. The 30-day money-back offer states that it applies to first orders only and that renewal orders are not eligible.
Wing on Wo & Co. (W.O.W.)
Wing on Wo & Co. (W.O.W.) is the oldest continuously operating store in Manhattan’s Chinatown boasting a five-generation long legacy in the heart of the neighborhood on Mott St. They sell primarily porcelain ware and cultural goods. The shop works to breathe new life into cultural craft by reinterpreting tradition through an Asian American lens.
Solarsport
Solarsport is a UK sunscreen and skincare brand selling SPF 30 sunscreen sprays, a moisturiser and bundled sets aimed at athletes and active users, running on Shopify. The site states it is the official sun protection partner of Scottish Golf and uses the tagline “Protect. Pocket. Perform.” Products are marketed on dermatological testing and a 97 percent UVB prevention claim at SPF 30.
Website Design
A yellow and blue system. The top of every page carries a yellow banner announcing free shipping, and the wordmark and primary text links are set in a deep blue. Buttons for adding to cart and completing checkout use the same yellow, while the shop background stays plain white with light grey product panels.
Inter for text, a wider display face for headings. Body copy and navigation run in Inter, in a medium and a regular weight. Larger titles such as the Bundles heading switch to a bolder, wider-set sans face named in the stylesheet as MonumentExtendedBold.
Product photography on a grey ground. Bottles and tubes are shot in matching sets grouped by bundle, tightly cropped against light grey backdrops with a small Best Seller tag in the corner of each card.
Shopping Experience
Prices on the grid. Unlike stores that hide pricing until the product page, the Bundles page shows the price on each card: 15.00 pounds for the Twin Pack, marked down from 19.98, 34 pounds for the Skincare Trio, 22 pounds for the Essential Skincare Set and 48 pounds for the Fitness Bundle, each noted as Free P&P.
A five-item top nav. The header lists Sunscreen 50ml, Sunscreen 200ml, Moisturiser, Bundles and FAQ, with a cart icon on the right and no account or search icon visible.
Cross-sell beneath the fold. Product pages carry a You may also like grid of five related items with from-prices, placed under a reviews block that read 0 out of 5 with no reviews yet at the time of capture.
Two express options at checkout. The checkout offers Shop Pay and Google Pay buttons above the standard contact, delivery and card fields. The order summary breaks out UK tax within the total and the Pay now button is rendered in the site’s yellow.
Brand Storytelling
A sport partnership as proof. The brand states it is the official sun protection partner of Scottish Golf, a specific sponsorship claim rather than a generic endorsement.
Education over lifestyle imagery. The footer links to articles titled Why sunscreen is good for sport? and Why it’s essential you protect your skin, alongside an Our Story page, favoring instructional content over aspirational imagery.
Notable Features
A free shipping banner throughout. A yellow strip reading Free Shipping available on all orders runs across the top of every page captured, including the checkout.
Bundle-first merchandising. Three of the four items on the main shop grid are multi-product bundles rather than single items, with the twin pack sunscreen the only non-bundle offer and the only one showing a percentage discount.
A newsletter gate with consent language. The footer signup asks for an email address next to explicit subscription consent text tied to the site’s Privacy Policy link.
Solarsport Shop Category page example
Solarsport Product page example
Solarsport Checkout page example
Solarsport footer example
Drink Ramona
Sommelier-created sparkling wines and spritzes made with the highest quality organic ingredients, sustainable production methods, no added sugar, no gluten, and no artificial anything.
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