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Mineral is a cannabinoid-focused wellness brand based in Austin, Texas, selling hemp oil tinctures, skincare and bundled kits through its own storefront at mineralhealth.co. The range spans ingestible formulas such as Sleep, Balance and Recovery alongside topical products like Cleanse, Hydrate and Relief Body Oil, positioned around whole-plant hemp extraction rather than isolated CBD. The site runs on a custom Next.js build rather than a standard ecommerce platform.

Website Design

Near-black with a gold accent. The interface sits on a near-black ground (hex 131313) with a warm gold and pale yellow accent pair used for highlights and badges, a palette suited to an amber hemp-oil product line rather than the clinical white common in the category.

Calibre as the display face. Body and heading type run in Calibre, a commercial sans-serif, with Helvetica and Arial as fallback fonts. The letterforms are geometric and even-weighted, giving the copy a controlled, pharmaceutical-adjacent tone.

Product photography over lifestyle imagery. Listings favor straight product shots of bottles and jars against plain grounds, with pricing and dosage information set directly beside the image rather than folded into a separate spec sheet.

Shopping Experience

Dosage and pricing shown together. Each listing states milligram strength alongside price, for example Sleep at 1,500 mg for 85 to 160 dollars and Balance at 1,000 mg for 75 to 130 dollars, so shoppers can compare potency and cost on the same line.

Kits alongside single products. Beyond individual formulas, the catalogue offers bundles including a Facial Kit, Nighttime Kit, Recovery Kit, Discovery Kit and Travel Kit, each priced as a set rather than assembled item by item.

Live stock states. Several topical products, including the Facial Cleanser, Hydrate and Relief Body Oil, are marked Out of Stock directly on the listing rather than hidden from the catalogue, and an Add to Bag button appears on every in-stock item.

Brand Storytelling

Extraction explained on its own FAQ. A dedicated FAQ page walks through CO2 supercritical extraction and explains why the cannabidiol is infused with MCT coconut oil for bioavailability, putting process detail ahead of marketing language.

Lab results published per product. A Certificates of Analysis page lists downloadable potency PDFs for each formula, Sousa, Recovery, Maison, Focus, Sleep and Balance among them, giving shoppers direct access to third-party testing rather than a general trust badge.

Notable Features

Seasonal merchandising banner. The product grid repeats a Fall and Winter Formulations callout promoting seasonal favorites, indicating the catalogue is actively refreshed around the calendar rather than static year-round.

A dedicated Compare tool. A Compare page lets shoppers filter and set products side by side, a feature more common on tech or supplement comparison sites than on typical wellness storefronts.

FDA disclaimer on every page. The standard statement that claims have not been evaluated by the FDA and that products are not intended to diagnose, treat, cure or prevent disease appears in the footer sitewide, consistent with hemp and supplement industry requirements.