Archives: Websites

eCommerce Websites

DSPTCH

DSPTCH sells technical bags: packs, slings, accessories and, more recently, workwear-style apparel, positioned around what the site calls “Substance Driven Design” and technical utility rather than fashion. The catalogue runs to 44 products across categories including Packs, Slings, Accessories, an RND research line, a modular SYSTEM collection, the Zero-1 ultralight line and a Corpsware workwear range, described on-site as “the uniform for the modern craftsman.” Built on Shopify.

Website Design

Black and white, no accent color. Interface colors are stated plainly: background white, body text black, button text and fills alternating white and black, with a single red (#EA0606) reserved for sale text. There is no secondary brand hue in the CSS.

Trade Gothic paired with IBM Plex Mono. Headers run on trade-gothic-next, a condensed grotesque, while body copy is set in ibm-plex-mono, a monospace typeface unusual for an ecommerce body font. The mono choice reads as a deliberate nod to spec sheets and technical documentation.

SKU codes as visible copy. Product cards display internal SKU strings, for example “CSE-LM-BLK-FINALSALE,” alongside the product name, a detail most ecommerce sites hide from the shopper.

Shopping Experience

A filterable catalogue by use case. The 44-product listing filters by category tags including addon, backpack, bag, cable case, camera, daypack, duffle, pack and pouches, letting shoppers narrow by carry style rather than only by collection.

Full sort options. Featured, Most relevant, Best selling, alphabetical and price-based sorting are all available, a fuller set than most of the other sites reviewed here.

Regular and sale price shown together. Cards display both regular and sale price where applicable, plus New and Sold Out status badges.

Restock notifications instead of a waitlist page. Rather than a dedicated waitlist system, the site offers a simple notify-me subscription for new products and collections.

Brand Storytelling

Material names as proof of durability. Dyneema, X-PAC and Bulgarian Twill are named directly in product and collection copy, functioning as technical credentials rather than marketing adjectives.

A single design philosophy repeated across lines. “Substance Driven Design” is applied consistently whether the product is a sling bag or a Corpsware jacket, keeping the workwear expansion tied to the same stated principle as the original bags.

Research framed as its own product line. The RND collection is merchandised as an ongoing materials-and-construction experiment rather than a one-off capsule, positioning DSPTCH as iterating in public.

Notable Features

Homepage carousels for new releases. The Unit Sling Bag and Mono Sling are surfaced through rotating homepage sections rather than a static “New In” grid.

A named ultralight sub-brand. Zero-1 functions as its own line within the site, aimed at minimal daily-carry rather than the heavier technical packs.

Apparel as a distinct expansion. Corpsware is kept visually and navigationally separate from the bag categories, signaling it as a newer, deliberate line extension rather than an incidental add-on.

DSPTCH Shop Category page example

DSPTCH Product page example

DSPTCH Checkout page example

DSPTCH footer example

bookhou

We are a multidisciplinary studio that emphasizes natural handmade materials and small production pieces. bookhou is a small family run business that believes in slow design and each piece we make is made one at a time, by hand. if you’re visiting toronto come say “hi” at our b&m shop at 798 dundas street west

Gossamer

Gossamer looks at the world—travel, design, art, culture, and food—through a green lens. We tell stories that channel the mindset of someone having their best high: interviews, features, photo essays, recommendations, and more that will pique your curiosity, make you laugh, change your perspective, or just give you something to do on a slow, stoned Sunday.

Mr Milly’s

We are Paul and Victoria. We started Mr Milly’s in the best possible way – in the pub one afternoon after a pottery class. Having been friends for over 20 years and sharing a lifetime love of drawing we were keen to create our own line of products reflecting our interests. Everything we do is with great care and skills harnessed over long careers in the design industry, but still with a sense of the absurd.

We met at Brighton University studying illustration and Paul went on to do a masters in fine art at the Royal College of Art. We have had long, successful careers in design and have been lucky enough to work with some incredible brands and publishers along the way.

Eyerim

Eyerim is a leading online retailer offering a wide selection of eyewear, including prescription glasses, sunglasses, and sports eyewear, from over 80 renowned brands. Their product range caters to diverse styles and needs, ensuring quality and affordability for customers. The website features a clean, user-friendly design with intuitive navigation, allowing customers to easily browse categories such as prescription glasses, sunglasses, and contact lenses.