Archives: Websites

eCommerce Websites

Malone Souliers

By Catalin Zorzini  /  May 11, 2019

Malone Souliers curates a selection of supple skins which translate into opulent colours and indulgent textures in shoes that are unapologetically feminine yet discreetly sensual, with nuanced updates to classic shapes.

Lashings of audacious laces, pencil-sharp stilettos and buttery suede are just a few of the refined features that bestow the Malone Souliers woman with sartorial nous.

From the curve of the arch to the tapering of the toe, every foot is shaped differently, which is why Malone Souliers also offers a Made-to-Measure service.

Ullac

By Catalin Zorzini  /  September 11, 2026

ULLAC oy is a British-Finnish clothing label working between London and Helsinki, selling unisex ready to wear cut from workwear patterns: painter jackets and suits, corduroy and tie-dyed pants, jeans, heavy jersey tops and parkas. The homepage states the position in one line, “ethical clothing cut for people not genders”. Prices are in euros, from 100 for jeans to 450 for a two piece suit, with hand painted artist jackets far above that. The store runs on Shopify with a custom theme credited to EACH London.

Website Design

Three typefaces, three jobs. A condensed Franklin Gothic carries navigation, section titles and buttons in capitals. Times sets the running paragraphs on about and product pages. Prestige Elite, a typewriter face, handles sub-headings and small text links, giving the interface a memo-like quality.

Flat colour on a black and white base. The site itself is black type on white. Colour arrives as solid section grounds: chrome yellow, pale sky blue, coral, bubblegum pink and acid green, each a full panel behind one image or line of copy.

A homepage of stacked full-width blocks. Each block pairs a photograph with a short capitalised line and a one word action: the lookbook, two new garments, a film, the Worn Gallery project, press. The page closes with a section titled White Noise, a marquee repeating “special ones nothing is missing”.

Shopping Experience

One long grid, filtered by garment type. The shop is a single collection under a horizontal filter row: Jackets, Jeans, Jersey, New, Pants, Shirts, Suit, Summer Stuff, Tops, Worn Gallery and Gift Tokens. Fifty cards load, then the grid continues on scroll.

Cards swap to a reverse image on hover. Each tile flips from the front shot to a second view, with the name below and either the euro price or the words Sold Out in the price position.

Product pages read as spec sheets. Under the eyebrow line “Dead nice garms.” sit the price, a size selector and a bulleted list covering colour, cut, fabric, weight in gsm and country of make. A size guide gives chest, width, sleeve and length in centimetres, noting that garments are measured flat rather than as a circumference.

Brand Storytelling

The about page names the makers. Jersey is sewn by two people in Sheffield, alterations go to a workshop on Hackney Road, jeans and jackets are made by a family in Urbania in northern Italy, and fabric comes from Velcorex in France and mills near Leicester.

Lookbooks and press are separate destinations. Four lookbooks run as slideshows with their own counters, and a press page collects coverage from Complex, Hypebeast, Wonderland, Glamcult and Sunday Times Style.

Notable Features

Worn Gallery sells art as clothing. Six white painter jackets were hand painted by invited artists, each listed with the artist’s own statement and offered either as the original in one size or as a commission in any size.

Gift tokens start at 10 euros and sit inside the same filtered grid as the garments.

Shipping stated plainly. UK delivery is free with no minimum and worldwide delivery is free above 100 euros, with a flat 10 euro charge below that.

Keus

By Catalin Zorzini  /  May 11, 2019

The Keus team consists of designers and engineers, artists and stylists, photographers and audiovisual technicians. All are committed to testing and selecting the best backpacks on the market. The unique experience of each of our members allows our customers to benefit from a very rich know-how.

Casamance

By Catalin Zorzini  /  September 11, 2026

Casamance is a French publisher of home decor textiles and wallpapers, selling upholstery fabrics, panoramic murals, wall coverings and finished accessories such as cushions, sofa covers, throws and rugs. The site addresses “particulars, professionals and decorators” and runs on Magento rather than a hosted cart platform, with a dedicated B2B Contract section alongside the consumer-facing catalogue, serving both home buyers furnishing a single room and trade customers sourcing material at scale.

Website Design

Black and white as the working palette. No brand accent colour appears in the site’s stylesheet; layout relies on black text on white with photography supplying colour, keeping the interface itself neutral.

Muli for interface text, Georgia for emphasis. Body copy and navigation are set in Muli, a plain sans-serif, while Georgia, a serif, appears for selected headings and quotes, giving those moments a more traditional printed feel against the sans-serif default.

Swatch-led collection imagery. Fabric and wallpaper listings lean on close, flat-lit material shots rather than styled room photography, prioritising accurate texture and pattern representation over lifestyle staging.

Shopping Experience

Faceted search by material and pattern. Products can be filtered by type, colour, pattern and material composition, with named colour families and fabric compositions such as cotton, linen, silk, wool blends and velvet.

No visible pricing or cart on the consumer catalogue. Product pages describe the range without listing prices, consistent with a trade-oriented textile publisher where sampling and ordering typically route through a professional account or showroom rather than direct online checkout.

A separate professional workspace. The Espace pro area is kept apart from general browsing, reflecting the split between retail visitors and interior design or upholstery trade customers, with its own login rather than a shared account system.

Brand Storytelling

Positioned as a trend creator. The site describes the brand’s “timeless character” and “elegance that transcends trends,” pairing that language with references to original designs and “refined textures and sophisticated materials.”

Collections named and dated. Ranges such as BENANG and RACINES are presented as discrete, named collections rather than an undifferentiated catalogue, with periodic collaborations, for example with outside artists, called out in the news section.

Institutional associations reinforce the positioning. A partnership with the Lille Modern Art Museum is featured in the site’s news content, linking the brand to cultural rather than purely commercial context.

Notable Features

Video-based product education. A dedicated Videos section separates Inspirations content from practical Tutorials, aimed at showing how fabrics and wall coverings are used or installed.

Store and showroom locator. Physical points of sale are searchable from the main navigation, supporting the trade side of the business where materials are typically viewed in person before ordering.

Downloadable brochures. The Inspiration area includes brochure downloads alongside project write-ups, giving trade visitors reference material outside the live site.

Newsletter and social channels in the footer. Instagram, Facebook, Pinterest and LinkedIn links sit next to the newsletter signup, spreading the brand’s collection updates across several platforms rather than the site alone.

Casamance Shop Category page example

Casamance Product page example

Casamance footer example

Gritz

By Catalin Zorzini  /  May 11, 2019

Before letting yourself be fascinated by its liqueur flavor and malty character, with Danda’s Belgian you have to take the right time to discover its aromatic nuances and appreciate its fruity scents. You know, the taste captures, but it is the perfume that makes you fall in love.

Usual Wines

By Catalin Zorzini  /  May 9, 2019

Usual is a new wine brand that removes the compromise associated with smaller formats. Delivering small-lot, premium wines in a new, patented, single-serving bottle, Usual offers a proprietary red, white and rose blends.

Nerdwax

By Catalin Zorzini  /  May 9, 2019

A beeswax based blend of All Natural and Certified Organic Ingredients specially formulated to keep your glasses in place while you live your life.

Bang & Olufsen

By Catalin Zorzini  /  May 9, 2019

Bang & Olufsen was founded in 1925 in Struer, a small town in the north western part of Denmark, by two enterprising young engineers, Peter Bang and Svend Olufsen. They created the business that was to become an international design icon and a global symbol of audio-visual excellence.

Today Bang & Olufsen a/s is world renowned for its distinctive range of quality televisions, music systems and high-performance loudspeakers; products that combine technological excellence with emotional appeal in a sensational design language.
Bang & Olufsen products are sold mainly by an extensive, independent retail network across more than 100 countries. The majority of these retailers are concept stores, which exclusively sell Bang & Olufsen products.

Besides entertainment products for the home environment, Bang & Olufsen applies it acoustic skills and design competences in creating high-performance sound systems for the high-end car industry, bringing the entertainment experience to a new level.

SALT SURF

By Catalin Zorzini  /  May 9, 2019

SALT SURF’s goal has always been to create something that people can connect with and see themselves in. It’s attempted to carve a niche in the market that is inclusive, open-minded and straightforward. Originally started in New York City in 2011, the aim was to deliver quality-made, progressive boards. At the time, SALT SURF was run entirely out of a single room that functioned as a studio, showroom, office and bedroom.

Since those early days, SALT SURF has grown out of that small studio, but still maintains it’s original vision. With boards made in California, and the founder himself a native Californian, SALT SURF is strongly influenced by New York and California cultures.