Performance clothes for the work day.
Archives: Websites
eCommerce Websites
Campos Coffee
Specialty Coffee Professionals motivated by ethics & philanthropy in coffee.
Digital Thinkers Conf.
An event for UX Designers and Web Developers.
Life is Porno
A collective of artist, creatives and individuals coming from different backgrounds – from streetart, photography and filming, through skateporning, snowporning, wakeporning, biking or bboying, to tattoo art and music.
TapHome

TapHome is a Slovak smart home automation manufacturer selling a controller-based system for heating and cooling, shading, lighting and energy management, together with the hardware that runs it: wall controllers with displays, smart switches, socket frames, sensors and bus IO modules. The audience splits between homeowners and the installation firms that fit the system. taphome.com is the product and documentation site; the transactional storefront runs separately at hardware.taphome.com on Shoptet, with a Hungarian webshop on a third domain.
Website Design
A blue and grey token system. The palette is nine greys running from near-white to near-black, a primary blue scale anchored on a light cyan-blue, and secondary violet and mint ranges reserved for diagrams and badges.
Aeonik throughout. Both the marketing site and the shop set Aeonik, loaded as a variable font with an italic cut. Small upper case eyebrow labels sit above sentence-case headlines.
Dark panels for hardware, light panels for explanation. Renders of the controllers and switches sit on near-black grounds so the white, anthracite, black and beige finishes read against each other, while feature pages switch to pale grey.
Diagram instead of photograph. The shading section walks a single day as an hour-by-hour timeline, each step tagged as a smart rule and labelled Automatic, Safety or Manual. The site explains itself by animating its logic rather than by showing rooms.
Shopping Experience
The shop is a different property. Shop in the main navigation leaves for the Shoptet store, and Hungarian visitors are routed to a separate webshop domain. Cart, account and checkout all live off the main site.
Live stock counts and dual pricing. Listings state units on hand, for example “In stock (96 pcs)”, and show both the price excluding VAT and the gross figure. Currency toggles between EUR and CZK, and the interface runs in five languages.
Categories follow the wiring. Control unit and IO modules, switches, sensors, access and lighting control, accessories, then trainings and merchandise in the same tree, which makes the installer audience explicit.
Product pages written as datasheets. Each carries a product code, EAN, brand, category and restock date, then a features list of measurement ranges, accuracies, current draw and operating temperatures. Ask and Watch buttons sit alongside Add to cart.
Brand Storytelling
Configuration is the pitch. The recurring line is “One system. Full control.”, and the feature pages argue for openness and self-configuration rather than for a finished lifestyle.
Reviews pulled straight from Google. Testimonials carry names, dates and star ratings, with the Slovak original held behind a Show original toggle under the English translation.
Notable Features
A partner directory used as a channel. Dozens of installation companies each get a profile page, and a partner portal lets firms generate device templates and publish their own reference projects.
A finish and layout picker on the marketing site. The design page steps through controller variants, button layouts from one to six and four colourways, ending in a link into the store.
Documentation treated as a product. A DWG library, datasheets, pricelist, media kit, troubleshooting guides and integration manuals sit in the footer beside the shop links.
TapHome Shop Category page example

TapHome Product page example

TapHome Checkout page example

TapHome footer example

L.Novum
A new genre in men’s jewelry.
Pony
PONY was born in Brooklyn, New York in 1972. PONY became one of the most iconic sports brand in 1970’s and 1980’s.
APEO
Apeo allows you to quickly and easily create a customized, stylish looking polls.
Schneiderman’s Furniture
Schneiderman’s Furniture is a family-owned Minnesota furniture retailer with stores in Lakeville, Plymouth, Roseville, Woodbury, Duluth and Rochester.
CABLE Urban Modern
Concept store / studio where sincere design happens, based on human experience and nature principles, through our urban modern style.
Deneen Pottery

Deneen Pottery specializes in handcrafted, custom ceramic mugs and tableware, offering a variety of styles such as Signature Mugs, Specialty Mugs, and Tankards. Their website features a clean, intuitive design, showcasing products with high-quality imagery and detailed descriptions, providing an engaging and user-friendly shopping experience.
Genuine Guide Gear

G3, the trading name of Genuine Guide Gear Inc., is a Canadian backcountry ski and splitboard brand selling touring bindings, skis and splitboards, climbing skins, poles, avalanche safety tools and related accessories through a Shopify storefront. The catalogue runs deep, one filtered category alone lists 92 products, and a site-wide banner advertises up to 60 percent off clearance stock. Orders ship from a Canadian warehouse, and the checkout discloses cross-border duties on shipments to the US.
Website Design
White pages, a navy footer. Shop, product and checkout pages run white with black text and a black promo bar, while the footer switches to a dark navy panel, with the red G3 mark as the one strong color note carried through both.
No branded typeface. The site’s own stylesheet sets body and heading text to the system font stack rather than loading a custom face, letting product photography and the red logo do the styling work instead of type.
A dense filter sidebar. The gear grid exposes filters for availability, price, model, product type, brake width, length adjustment, material, pole type, skin pack, specialty, release value and skin type, a facet list built for shoppers who already know their specs.
Shopping Experience
Sale tags across the grid. Many listings carry a red Sale badge with the original price struck through next to the discounted one and a percent saved, rather than a plain single price.
Spec sheets built into the product page. Below the buy box, a Tech Specs table lists length options, weight in both kilograms and pounds, and release value, with downloadable PDF manuals for operating, mounting and brake instructions.
Named testimony, not anonymous reviews. A pull quote on the ZED 12 page is credited to “Marty Schaffer, ACMG Ski Guide and G3 Athlete,” sitting beside a row of third-party award badges including Blister Recommended Gear.
Duties disclosed at checkout. Alongside Shop and Google Pay express buttons, the order summary carries a Duties note explaining that a fee applies to orders shipped from the Canadian warehouse to the US to comply with export tariffs.
Brand Storytelling
Copy written as short commands. The ZED 12 page headline reads “GO LIGHTER. GO FURTHER. GO HARD.,” a style repeated across the product line rather than descriptive marketing sentences.
Iteration stated over invention. Product copy explains development as refinement, not a clean-sheet launch: “Starting from the proven platform of the ION, we looked at every level, every mechanism, and every screw.”
Guides named as users. The credentialed athlete quote, paired with the Find a Dealer link kept visible on the same page, positions the product as gear used and recommended by working mountain guides.
Notable Features
Retail and wholesale share one footer. Find a Dealer sits beside Pro Purchase, Dealer Assets and B2B Ordering Registration, serving consumer, retail and wholesale buyers from the same navigation column.
Reviews that accept photos and video. The Customer Reviews module shows a star histogram next to Write a Review and Ask a Question buttons, with a row of customer-submitted photo and video thumbnails beneath.
Five social channels in the footer. Instagram, Facebook, YouTube, TikTok and Vimeo icons sit next to a CAD dollar currency selector, reflecting the brand’s Canadian base.
Genuine Guide Gear Shop page example

Genuine Guide Gear Product page example

Genuine Guide Gear Checkout page example

Genuine Guide Gear footer example



